Rowanmoor Group, an independent SSAS provider and a bespoke Sipp and Family Pension Trust (Family Sipp) operator, has announced the appointment of Matthew Robinson as national sales director.

Mr Robinson will head the group's new business sales team in the UK and replaces Tim Beck, who after 17 years at the Group, has decided to take a break from the financial services industry.

Mr Robinson, who has over 24 years of experience working in the financial services industry and a strong understanding of the life, pensions and investment business, joined Rowanmoor in January 2011. Prior to becoming national sales director he was regional sales manager (north and south west) for the group. In his earlier career, he held a variety of senior roles as a pension specialist supporting the UK intermediary adviser marketplace, with experience gained with two of the UK's largest pension providers, AEGON UK and Scottish Equitable.

He holds the Diploma in Financial Planning and is currently studying towards Chartered Certificate status. His role is effective from 24 September 2013.

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Ian Hammond, managing director of Rowanmoor, said: "On behalf of the group, I would like to personally thank Tim for his unwavering service over the past 17 years. Matthew has been part of our senior sales team for the last few years and he has an abundance of experience and highly specialised technical knowledge in member-directed pensions. He has proved to be a valuable contributor to our ongoing success and in his new role will play an important role in the growth of the company."

Rowanmoor Group plc currently employs over 240 people.